News

U.S. olive oil industry pushes to test imported oil

U.S. olive oil industry pushes to test imported oil

E.V.O.O.: Americans are pouring European oil more often because it's cheaper and viewed as more authentic than the domestic competition. Photo: clipart.com

MARY CLARE JALONICK, Associated Press

WASHINGTON (AP) — It’s a pressing matter for the tiny U.S olive oil industry.

Americans are pouring European oil more often because it’s cheaper and viewed as more authentic than the domestic competition.

And that’s pitting U.S. producers against importers of the European oil. Some liken the battle to the California wine industry’s struggles to gain acceptance decades ago.

The tiny California olive industry says European olive oil filling U.S. shelves often is mislabeled and lower grade. They’re pushing the federal government to give more scrutiny to imported varieties.

One congressman who also is a farmer even goes so far as suggesting that labels on imported oil say “extra rancid” rather than “extra virgin.”

Stricter standards might help American producers grab more market share from the dominant Europeans.

Recent Headlines

in National

Police seek motive in fatal Washington state school shooting

mp

Authorities are seeking a motive as to why a high school student shot dead a female classmate and wounded four others.

in National

Making headlines this week

AP977488553978

A look at some of this week's biggest newsmakers.

in National

Student opens fire in high school north of Seattle

People embrace in front of school busses at a church, Friday, Oct. 24, 2014, where students were taken to be reunited with parents following a shooting at Marysville Pilchuck High School in Marysville, Wash.

A student opened fire at his Washington state high school on Friday, killing one person, and wounding at least four others.

in National

Evenflo recalls infant seats to fix sticky buckles

evenflo

More than 200,000 rear-facing car seats are being recalled.

in Local

Man Jailed For Columbine-Style Threat Against Frontier

Schauer

A 19-year-old Sunderland man is behind bars after threatening to commit a mass shooting at Frontier Regional School