Western Mass Business Show 12.5.20

Listen on Saturday, December 5 at 11 AM to hear Ira speak with
PAM VICTOR, Head of Happiness of Happier Valley Comedy the first
and only improv theater in Western Mass. They discuss that when Pam was an overwhelmed new mom she saw a sign at Big Y about an improv class, and “the angels sang.” Pam explains how 2 big improv skills are to be “present and willing.” How listening with total openness also helps in sales, not to mention to gain acceptance of the reality of the moment! So tune in!!

Western Mass Business Show 11.21.20

Listen on Saturday, November 21 & 28 at 11 AM (a 2 parter!) to hear Ira speak with IZZY GESELL and JAYNE PEARL. Izzy is an improv trainer and humorologist; Jayne is a writer and expert about kids and money. The 3 of them discuss how they’ve met regularly for years to help each other think things through, be it a project, a challenge, a personal roadblock. Hear how they provide guidance without being advicey and how there is accountability without pressure and judgement. They discuss how small business owners can easily assemble a similar brain trust; how they ask good questions; how one’s perspective can be improved by this kind of camaraderie. This is a 2-part episode, and after, both will be on the station’s podcast page at whmp.com/podcasts

Western Mass Business Show 11.14.20

Listen on Saturday, November 14th at 11 AM to hear Ira speak with PATRICIA CROSBY, who recently passed the torch at MassHire Franklin/ Hampshire Workforce Board. They discuss how this one-stop career center serves anyone who’s looking to find or change jobs; whether education, health care, farming, tech, and more. They help people re-tool and determine their aptitude for another industry, where there may be more opportunity. Hear how their “vestibule programs” help them develop and show their reliability, motivation, and aptitude, increasing the talent pool in our region, and more!!

Western Mass Business Show 11.7.20

Tune in Saturday, November 7th at 11 AM to hear Ira speak with BRENDA & GLENN OLESUK, of Graduate Pest Solutions. They’re together since high school, now ”co-preneurs” and Glenn used his biology/forestry education to control pests with as few pesticides as possible, even plant oils to control ticks and mosquitos, et al. Brenda loves strategizing and growing a business, so she does the marketing, finance, and people development; while Glenn does the technical side. Hear who gets the final say on what, trends in the pest control industry, including how it’s becoming more about the big and small companies, with no middle, how they serve all of Pioneer Valley, and more!

Western Mass Business Show 10.31.20

Tune in Saturday, October 31st at 11 AM to hear Ira speak with SANDRA COSTELLO
of Sandra Costello Photography. Her work helps people to be their best selves, as she captures a record of who you are and have become and create a legacy for those who care about you. Hear how Sandra is great at photographing families, benefiting from having 44 cousins herself. As her superpower is seeing what makes each person unique, she can nudge you to be your true self. Hear what it takes to choose the winning photos, out of the many she will take of you. And how she succeeds as a professional photographer in a time where everyone has a pretty good camera on their phone. Listen in, and you will realize why her website is sandralovesyou.com

Western Mass Business Show 10.24.20

Tune in Saturday, October 24th at 11 AM to hear Ira speak with DAVID SPITULNIK who helps business owners develop and implement strategies. They discuss how the means to achieve your goals may change; how to think about getting from where you are to where you want to be; how to balance short- and long-range goals; how to avoid mission creep, as well as shiny objects; how to be both coachable and scalable; and more, so listen in!

Western Mass Business Show 10.17.20

Tune in Saturday, October 17th at 11 AM to hear Ira speak with MICHAEL KATZ, of BLUE PENGUIN DEVELOPMENT. Michael is the world’s expert in being the world’s expert. His specialty is helping professional service providers make their email newsletters stand out, differentiating themselves as likeable, trustworthy, and visible, so they are the person that your word of mouth promotes, when someone asks who you know. There are millions of people just as good as you, Michael helps you get to the front of the line. So listen

Western Mass Business Show 10.10.20

Tune in Saturday, October 10th at 11 AM to hear Ira speak with LYNNE NICOLE SMITH

of Qigong Infused Yoga a calming, gentle yoga, combined with tapping, shaking like a tree and other ways to helps you discharge suppressed energy and fear; alleviate chronic pain, and strengthen immunities. Hear about her online program, so people can enjoy this during Covid.

She also offers Luv-A-Pup Petsitting where Lynne, who grew up with many animals, will walk or board your dog. Hear how she balances these two ventures, bringing calm to both.

Western Mass Business Show 10.3.20

Tune in Saturday, October 3rd at 11 AM to hear Ira speak with JESS KERN, Neuromuscular Therapist. They discuss how fascia is the “organ of communication and consciousness;” how your body remembers; how so many aches can be helped with a tennis ball; why sitting or standing still is so bad; how to make “better” your new normal; how stretching might make it worse; why she goes to where the pain isn’t; why she wants to know from clients what the pain means to them, and what it means to her that she can give a bumblebee a massage; how she’s working, during Covid, and more!

Western Mass Business Show September 24th 2020

Tune in Saturday, September 26th at 11 AM to hear Ira speak with LEN GENDRON of SCORE which is no longer retired executives and are 60-70% still working. How it is a partner of the SBA, provides mentoring, planning, and education to small business owners; how most of their clients are women; how they help develop benchmarks; understand cash flow; explore expansion, marketing, franchising, and more. How they will help you understand what a good idea looks like, how to build a sustainable business, and to consider what your clients are thinking, and more!! So listen!