Podcasts: The Western Mass. Business Show

The Western Mass. Business Show

Entrepreneurs undertake risk and responsibility, in order to solve problems, contribute their passions and talents to society, and make the world go round. Our success and survival depends on them, and they depend on you. Hear their stories, perspectives, and inspirations every week, as they reveal themselves in a conversation with Tara Brewster. Saturdays at 11AM and Sundays at 2PM on The Western Mass Business Show.

Western Mass Business Show 1.18.20

Tune in Saturday, January 18 @ 11 am, and Sunday, January 19 @ 8 pm
to hear Ira speak with TOM CROSSMAN of Crossman Properties. They discuss how Tom caught the bug for real estate and property management, when young, and now now owns and manages a growing portfolio of his own and other’s properties. Hear about how he couch surfed and ate ramen as he focused on growing his company; what it takes to be a smaller player in a town with multigenerational legacies; the trends affecting real estate near and far; and what success looks like to him, emulating the best practices of those companies.

Western Mass Business Show 1.11.20

Tune in Saturday, January 11 @ 11 am, and Sunday, January 12 @ 8 pm
to hear Ira speak with Marc Ross & William Troutt of Harvest Enterprises, an Arizona based cannabis cultivation and retail company that is entering the Western Mass market. They discuss the impact on local cannabis companies, when larger players arrive, and what mom and pop operations might do in response; observations about the birth of this new legal industry; what it means that it’s still federally illegal; if there is a saturation point; the effect of the still existing grey market; and some research into the medical benefits.

Western Mass Business Show 1.4.20

Tune in Saturday, January 4 @ 11 am, and Sunday, January 5 @ 8 pm to hear Ira speak with DEE DICE of Valley Community Development about her modus operandi of finding a need and filling it, whether it was her buying
a ton of cross-country skis to sell to her fellow college students, paying for college by growing and selling sprouts (when that was a new thing), to running her growing fruit and produce market. Now she helps others do all that, providing technical training and assistance to those who want to start or modify their business; whether it’s how to stay technologically current, know when and how to pivot, build a team, think creatively, and listen intently. You’ll learn much from this well-respected business guide

Western Mass Business Show 12.21.19

Tune in Saturday, December 21 @ 11 am, and Sunday, December 22 @ 8 pm to hear Ira speak with JESS KERN, Neuromuscular Massage Therapist. They discuss her being the “muscle detective” who can find the source of pain, even when you’re feeling it elsewhere; how her combination of several bodywork tools and personal support, in a caring, judgement-free environment, has helped clientele, ranging from MIT medical staff to athletic training departments to beekeepers (she is one), has eased the pain of many.

Western Mass Business Show 12.14.19

Tune in Saturday, December 14 @ 11 am, and Sunday, December 15 @ 8 pm to hear Ira speak with BROOKE SNYDER of Brooke Snyder Wellness. They discuss how Brooke’s background in sales and marketing led her to promote health and wellness through yoga and meditation, to manage the 50-70,000 “sentences in our mind,” 70-80% of them being negative. Her goal is to help people create more options, that are creative, and solution-focused; allowing them to create new by giving up old. Even her weightlifting regimen is to encourage herself and others to be empowered and uplifting. So listen in!

Western Mass Business Show 12.7.19

Tune in Saturday, December 7 @ 11 am, and Sunday, December 8 @ 8 pm to hear Ira speak with MITCH ANTHONY of Clarity first. They discuss how your brand is a promise to customers, and how customers can be more accurate than the business owner about what that promise is and should be. Hear Mitch describe how your vision is tied to your brand. Hear how his branding boot camp creates an affordable way to develop your message, and get your people singing from the same songbook. Tune in and learn much about this deep subject.

Western Mass Business Show 11.30.19

Tune in Saturday, November 30 @ 11 am, and Sunday, December 1 @ 8 pm to hear Ira speak with TARA BREWSTER, VP of Business Development at Greenfield Savings Bank. They discuss Tara’s style of relationship building, as a connector who believes that what is good for the community is good for the bank; how she is a “social entrepreneur” who serves on boards of several non-profits, and her perspective on what makes a board great. And the balance of family and work; and how this native daughter of Pioneer Valley feels about staying here long term; and what it costs to be the friend of someone who is always fund raising for good causes.

Western Mass Business Show 11.23.19

Tune in Saturday, November 23 @ 11 am, and Sunday, November 24 @ 8 pm to hear Ira speak with TERRI LEVINE, author of 40 books, including her latest, Born to Break: The Path to True Forgiveness. Terri has served over 6000 clients, helping business owners to get leads and convert those leads into long-term paying customers without selling. Hear how she is, and shows others how to be, a Heart-repreneur® – someone who does business heart to heart, with integrity and authenticity all while being fully transparent.

Western Mass Business Show 11.16.19

Tune in Saturday, November 16 @ 11 am, and Sunday, November 17 @ 8 pm
to hear Ira speak with PETE MILLER of Millbrook Benefits & Insurance Services
about the world of employee benefits: how employees see a good package as a sign
they are at a solid and caring company; the difference between a broker, consultant
and agent; how he and Cheryl Brooks launched MillBrook Benefits; how competitive
the benefits business is, and how they differentiate themselves; and how a certain kind
of mental model towards work versus free time has helped keep him inspired,
prepared, and ready to solve problems for customers.

Western Mass Business Show 11.9.19

Tune in Saturday, November 9 @ 11 am, and Sunday, November 10th @ 8 pm to hear Ira speak with MEGAN ST. MARIE & KITTY AXELSON-BERRY
of MODERN MEMOIRS, INC. about the value of having your life story told,
in your own voice, so that you can be known by your friends and family, present and future. They can even help you create a children’s book about your personal and family history
for the young readers in your life. Hear how Kitty founded this business in 1994 to
follow her passion and then found others (Megan and her husband, Sean) to carry it on

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