Podcasts: The Western Mass. Business Show
The Western Mass. Business Show
Entrepreneurs undertake risk and responsibility, in order to solve problems, contribute their passions and talents to society, and make the world go round. Our success and survival depends on them, and they depend on you. Hear their stories, perspectives, and inspirations every week, as they reveal themselves in a conversation with Tara Brewster. Saturdays at 11AM and Sundays at 2PM on The Western Mass Business Show.
Western Mass Business Show 11.30.19
Tune in Saturday, November 30 @ 11 am, and Sunday, December 1 @ 8 pm to hear Ira speak with TARA BREWSTER, VP of Business Development at Greenfield Savings Bank. They discuss Tara’s style of relationship building, as a connector who believes that what is good for the community is good for the bank; how she is a “social entrepreneur” who serves on boards of several non-profits, and her perspective on what makes a board great. And the balance of family and work; and how this native daughter of Pioneer Valley feels about staying here long term; and what it costs to be the friend of someone who is always fund raising for good causes.
Western Mass Business Show 11.23.19
Tune in Saturday, November 23 @ 11 am, and Sunday, November 24 @ 8 pm to hear Ira speak with TERRI LEVINE, author of 40 books, including her latest, Born to Break: The Path to True Forgiveness. Terri has served over 6000 clients, helping business owners to get leads and convert those leads into long-term paying customers without selling. Hear how she is, and shows others how to be, a Heart-repreneur® – someone who does business heart to heart, with integrity and authenticity all while being fully transparent.
Western Mass Business Show 11.16.19
Tune in Saturday, November 16 @ 11 am, and Sunday, November 17 @ 8 pm
to hear Ira speak with PETE MILLER of Millbrook Benefits & Insurance Services
about the world of employee benefits: how employees see a good package as a sign
they are at a solid and caring company; the difference between a broker, consultant
and agent; how he and Cheryl Brooks launched MillBrook Benefits; how competitive
the benefits business is, and how they differentiate themselves; and how a certain kind
of mental model towards work versus free time has helped keep him inspired,
prepared, and ready to solve problems for customers.
Western Mass Business Show 11.9.19
Tune in Saturday, November 9 @ 11 am, and Sunday, November 10th @ 8 pm to hear Ira speak with MEGAN ST. MARIE & KITTY AXELSON-BERRY
of MODERN MEMOIRS, INC. about the value of having your life story told,
in your own voice, so that you can be known by your friends and family, present and future. They can even help you create a children’s book about your personal and family history
for the young readers in your life. Hear how Kitty founded this business in 1994 to
follow her passion and then found others (Megan and her husband, Sean) to carry it on
Western Mass Business Show 11.2.19
Tune in Saturday, November 2nd @ 11 am, and Sunday, November 3rd @ 8 pm
to hear Ira speak with DYLAN PILON of CLOUD 9 MARKETING GROUP about the job of marketing to communicate the brand message, curating it for your target customers, using the right psychology, determining the mix of digital versus print, etc. Also, how to attract clients outside of Western Mass, competing with agencies in larger markets. Plus, growing a company bigger than himself.
Western Mass Business Show 10.26.19
Tune in Saturday, October 26 @ 11 am, and Sunday, October 27 @ 8 pm
to hear Ira speak with ERIK MUTEN about how he catalyzes transformation in businesses and organizations, to help build emotional resilience and intimacy in our social connections, and help people see more clearly in everyday situations. He discusses how he has “radically simplified” his life, to achieve his priorities, and how he has used theater to highlight what needs repair in your workplace.
Western Mass Business Show 10.19.19
Tune in on Saturday, October 19 @ 11 am, and Sunday, October 20 @ 8 pm to hear Ira speak with LESLIE CERIER, THE ORGANIC GOURMET about her early experiences with her grandmother, who cooked by feel, and her mother, who was a solid 1950s meal maker. And how Leslie evolved from prescribing food as medicine, to writing cookbooks, inventing recipes for food companies, to personal chef, to teaching people how to feed, please and nourish everyone. Not to mention, her photography is otherworldly! So listen in!
Western Mass Business Show 10.12.19
Tune in on Saturday, October 12 @ 11 am, and Sunday, October 13 @ 8 pm to hear Ira speak with FRANCES RAHAIM, PhD of Hug Your Student Debt and Power Down Debt. Learn why most Americans get trapped in layers of debt and how simply correcting some common mistakes can turn things around. Learn about the (patent pending) software program and coaching Frances provides, that strategizes paying off all debt — even student loans and mortgages in the most cost efficient (and credit-savvy) method. How not doing this correctly delays college grads from getting on with life, not to mention threatening retirement security for parents. Also, how so many of the quick fixes available actually dig the hole deeper.
Western Mass Business Show 10.5.19
Tune in on Saturday, October 5 @ 11 am, and Sunday, October 6 @ 8 pm
to hear Ira speak with entrepreneurship coach and UMass Professor STEPHEN BRAND. We talk about the ingredients and opportunities that help a potential entrepreneur to flourish; the common frustrations of someone trying to make their vision real; what kind of support and questioning is most helpful; how his particular forte has led him to create characters and settings for Fraggle Rock, move an air force museum 30 miles and expand it 20 fold, run the annual conference for the organization that invented brainstorming, and help someone just like you go from inspiration to business owner. Listen in!
Western Mass Business Show 9.28.19
Tune in on Saturday, September 28 @ 11 am, and Sunday, September 29 @ 8 pm to hear Ira speak with human resources professional MYRA QUICK of FAST FORWARD LEARNING AND DEVELOPMENT. We discuss: how to help colleges help students stay enrolled, engaged, and following a path to career success and satisfaction. Myra’s programs, administered through her client colleges, help students develop the soft skills of communication, critical thinking, collaboration. We discuss her “pinnacle product” Crosswalk Coalition, a one year mastermind format that addresses adding workplace competency education as a value add to the cost of tuition at colleges and universities. We also discuss the challenges facing colleges, with declining enrollments and retention, and how many of the fixes are broken (ie: tuition discounts) and what will help both students and colleges become more supported
